Your guests are excited to book their stay at your hotel, but instead of coming directly to you, they’re funnelling their money over to third-party booking sites, leaving you with a hefty commission bill. It’s like having a crowd of customers in front of your door outside your store, but only letting them in through…
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In the hospitality industry, providing exceptional service is essential. While customer satisfaction is the goal, challenges arise when you have to deal with unhappy guests and their complaints. One bad experience can make customers turn to the competition. Here’s how to effectively manage complaints while maintaining your hotel’s reputation. Table of contents What are the…
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Productivity is essential in Africa’s tourism and hospitality industry. An efficient team enhances the guest experience. However, many hoteliers face challenges such as burn-out, understaffing and outdated practices. To overcome these obstacles, more and more hotels in Africa are turning to technology and productivity software. Here are six tools that can boost productivity in your…
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A hotel’s sales and marketing team is crucial to increasing bookings. To attract and retain customers, it is essential to maintain a high quality of service and competitive rates, adjusted daily. Strategies such as rewards programs are used to offer the best rates. This blog looks at hotel loyalty programs, their benefits and how they…
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Upselling is an excellent way of increasing a hotel’s revenue by encouraging customers to opt for higher-quality products or services. Let’s explore what upselling is, its benefits, and how to apply it effectively. What is upselling in hotels? Upselling involves promoting additional services, such as spa treatments, a breakfast buffet or room upgrades. Around 60%…
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Running a hotel is a complex and balancing act: you want to ensure all your rooms are booked and your guests are happy, but how do you set the right prices to make this happen? Well, that’s where “hotel rate types” come into play. They act as the secret ingredient that can help you achieve…
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“Why should a guest choose your hotel over countless others?” This age-old question lies at the heart of every hotelier’s quest for success in a fiercely competitive industry. In a world where choices seem infinite, how does your hotel stand out? How do you make sure guests choose your establishment over the sea of alternatives?…
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Ever thought about how hotels can pocket some extra cash beyond just renting out rooms? Well, here’s a trick called “ancillary revenue.” It is when a hotel offers additional services or packages to enhance a guest’s stay. For example; providing exclusive conference room packages, spa services, or even collaborating with local travel agencies for city tours. These supplementary…
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Have you ever thought about how some hotels are super popular among guests? It’s not always about comfortable or luxurious stays; it’s about making an experience that holds a lasting impression, even after they leave. Want your hotel to be one of them? With some creative thinking, you can offer unique activities that perfectly meets…
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Have you heard about ‘influencer marketing’? It’s an endorsement of a product or a brand by any public figure. As a matter of fact, I’m a local influencer too. If you visit my Instagram page, you will come across various posts promoting hotels and off-beat destinations. Earlier, businessmen and marketers used to approach celebrities for…
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